Yes, Candy Crush. Why did we pick it? We chose it because it’s controversial yet has a lot to be learned, good and bad.
The game has been one of the top grossing apps in the AppStore for a long time. Join us as we pick apart Candy Crush’s onboarding, UX, dark patterns, and style.
Also, Chris mentioned the slot machine/Skinner box gaming paradigm. Here’s some more information about it (the article is a bit old, but still relevant).